How we partner with you.

Picking an agency partner isn't easy. So we'll share how we work.

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You bring the industry knowledge. We bring the marketing expertise.

Marketing works when it considers the unique industry nuances and happenings, and builds tactics and campaigns to solve those specific challenges.

We bring expertise in marketing across numerous industries, from B2C, B2B, and even dual-sided marketplaces. The formula always starts the same: we need to meet your buyers and clients where they are.

Process is near and dear to our hearts.

Working in an agile and efficient manner means having a process nailed down that works, day in and day out.

Our team uses software to keep our projects on track, and outlines approval structures with you in advance, to ensure there's no surprise billing or bloated retainers.

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Collaboration is our key to success.

Throughout our projects, we engage you and your team where we've outlined those reviews. This is important, as we need your input along the way, and not just at the end. You understand your business best, and we're the marketing experts here to help.

We're big fans of measure twice and cut once, so there are no costly do overs or presenting deliverables that don't align to the original marketing brief.

FAQs

Questions? We’ve got answers.

Whether you’re curious about strategy development, digital marketing, or campaign management, we’ve got you covered. Dive in and discover how we can help elevate your brand and connect you with your audience more effectively.

General Questions

How can your team help us?

Our team brings the experts in marketing with strategists in branding, lifecycle and communications, product marketing, and more. To help you execute, we also have designers, copywriters, specialists, and developers to help activate your marketing. Our team can fill in the gaps on your team to offer you value where you need it.

What industries do you serve?

Our team members come from a wide variety of backgrounds, from telecommunications to CPG to consumer products and energy. Today, Sensible Marketer has served clients in various industries including financial, eCommerce and retail, SaaS, consumer packaged goods, and more. The process always starts the same: we’re not always your target market, so we need to conduct research to understand your customer or buyer, and then review your competitors and industry trends.

What size businesses do you serve?

Our team has worked directly with Enterprise clients hungry for market share, to startups building out their Minimum Viable Product. For us, the principles of marketing remain the same, but budgets and scope of the work are adjusted. Typically though, our projects will start at $3,000 per engagement, to give you an idea.

What are the terms of your contracts?

We understand that contracts can be hard because the world can change. Often, we find our engagements first start with a couple of project-based quotes, which lets both sides see if we’re a match. From there, we often find clients look for an annual contract with us when they need a dedicated, consistent team they can count on. For others, they come back whenever a new project engagement comes up. It’s all about communication and finding what works best for your business.

What is it like to work with you?

We’re a highly collaborative agency that often feels like an extension of our client’s team. We love working with teams who want to see a first draft, take it through a couple of rounds of feedback, and make sure to include the right people throughout stages of review and approvals. This ensures we’re getting feedback upfront, bringing out the best ideas, and delivering final outcomes that drive results.

Startup FAQ

I’ve never worked with an agency before. What can I expect?

We act like one of your team members, and will be transparent and committed to the work we do. You can expect us to ask lots of questions up front to clarify the task, and then get work done on time, on budget, and to the level of quality you expect.

What if I have more out-of-the-box marketing needs?

Make sure to take a look at our Capabilities pages and read through our five core services. Or, better yet, contact us with what you’re looking for!

I need marketing help, but where do I even start?

This is a common issue for many business owners or marketing teams of one. The best thing to do here is contact us for a free consult. Before you connect with us, outline what your business goals and challenges are, and what your short-term and long-term goals are. This will help set up our conversation for success.

I'm interested in starting up digital advertising for my company. Can you help?

Yes, we absolutely can. But it’s not a simple matter of writing copy and starting ads on Google Search, or kicking off a campaign on Meta. There first needs to be a strategy in place to make sure everyone is aligned to what the goals and success are as well as a website that’s built for conversion and can track.

We also advise clients that it will take 3-6 months to get them working well, since there’s upfront learning that has to happen. You’ll need to be prepared to invest in this accordingly, and we can talk you through what that looks like.

If you happen to be in Canada, you may want to check out the Canada Digital Adoption Program that’s currently offering a $2,400 to help you grow. There are also grants for international sales and marketing expansion that we can help you with too, if you’re advertising in a new country.

Want to see if we are the marketing agency you've been looking for?

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